San Diego, February 25, 2011 – Jack in the Box® restaurants today announced that the chain’s third annual antenna ball promotion raised $275,000 for Big Brothers Big Sisters.
The promotion featured a new Jack-style antenna ball sporting a knit cap bearing the company logo. Proceeds from the sale of antenna balls, which were created exclusively for this event and sold at Jack in the Box restaurants for $1 each, plus tax, will primarily support Big Brothers Big Sisters’ military mentoring programs. Jack in the Box, a long-time supporter of military families, pledged $1 million in 2010 to help Big Brothers Big Sisters carefully make mentoring matches and provide ongoing assistance to help sustain long, successful relationships that lead to measurable outcomes.
“We’re very happy with the success of our annual antenna ball promotions, which have collectively raised nearly $1 million for Big Brothers Big Sisters, our primary charitable partner since 1998,” said Terri Funk Graham, senior vice president and chief marketing officer for Jack in the Box Inc. “This year’s promotion is especially rewarding as the proceeds will help Big Brothers Big Sisters provide mentors to children from military families with parents deployed overseas.”
About The Jack in the Box Foundation
Created in 1998, The Jack in the Box Foundation is a 501 (c) (3) nonprofit organization funded by donations from Jack in the Box Inc. (NASDAQ: JACK), its employees, franchisees and vendors. The Foundation focuses the company’s charitable giving in order to make a greater impact in Jack in the Box® restaurant communities. The Foundation has contributed more than $4 million in financial and in-kind support to Big Brothers Big Sisters, its primary charitable partner since 1998. Jack in the Box is one of the nation’s largest hamburger chains, with more than 2,200 restaurants in 19 states. For more information, visit www.jackinthebox.com.
About Big Brothers Big Sisters
For more than 100 years, Big Brothers Big Sisters has operated under the belief that inherent in every child is the ability to succeed and thrive in life. Most children served by Big Brothers Big Sisters are in single-parent and low-income families or households where a parent is incarcerated. As the nation’s largest donor and volunteer supported mentoring network, Big Brothers Big Sisters makes meaningful, monitored matches between adult volunteers (“Bigs”) and children (“Littles”).
Big Brothers Big Sisters provides a system of ongoing evaluation and support that is proven by independent studies to help families by improving the odds that “Littles” will perform better in school and avoid violence and illegal activities, and have stronger relationships with their parents and others. Headquartered in Philadelphia with a network of nearly 400 agencies across the country, Big Brothers Big Sisters serves nearly 250,000 children. Learn how you can positively impact a child’s life, donate, or volunteer at BigBrothersBigSisters.org.
