Overview

Since 2016, the Ulta Beauty Charitable Foundation (UBCF) has been on a mission to make a difference in the communities where they live and work, particularly by empowering the well-being of women and teens. In 2023, UBCF expanded its partnership commitment with Big Brothers Big Sisters (BBBS) from a local agency partnership with BBBS of Metropolitan Chicago to the national level, expanding its investment broadly after seeing the value of the impact BBBS makes in the communities we serve. 

As a national well-being partner, Ulta Beauty is supporting Big Brothers Big Sisters in offering custom experiences and access to self-care, self-expression, and self-discovery resources to hundreds of thousands of young people across the country. 

Today, too many young people face complex challenges from mental health crises to inequality. Mentorship has proven to be an important part of helping young people feel a greater sense of belonging, reach their potential and lead fulfilling lives. 

Through an impactful nationwide roundup campaign with the Ulta Beauty Charitable Foundation, Ulta Beauty guests and more than 58,000 associates have raised over $4.8 million across 2024 and 2025 to support Big Brothers Big Sisters’ youth wellness initiatives. The campaign benefits our BBBS network across nearly 5,000 communities.  

These efforts are helping expand the reach of BBBS’ youth discovery and wellness program—focused on self-care, self-expression, and self-discovery—to hundreds of thousands of young people across the country. The partnership has also fueled the development of the Youth Wellness Index, a groundbreaking resource designed to reflect and better understand the state of youth in mentoring programs. 

From May 18 to June 14, 2025, shoppers visiting Ulta Beauty's 1,400+ stores nationwide and Ulta.com were given the opportunity to donate to Big Brothers Big Sisters at check-out. Additionally, every donation made with the Ulta Beauty Rewards Credit Card at Ulta Beauty stores during this time period was matched by Bread Financial, up to $75,000.  

Read the full campaign results press release.  

Together, we're building a stronger foundation for youth well-being and empowering the next generation to thrive. 

To find your local Ulta Beauty store, please visit: https://www.ulta.com/stores  

BECOME A BIG

Big Brothers Big Sisters serves young people from age five through young adulthood in one-to-one mentoring friendships. Bigs and Littles hang out 2-3 times a month for a few hours doing normal, everyday activities, like seeing a movie, doing homework, playing games, going out to eat, or just hanging out!

Each match is supported by a dedicated Match Support Specialist who is always there to provide resources and support specific to the Little's age. With a Big in their life, Littles in the Big Brothers Big Sisters program are empowered to ignite their potential as they grow in their self-esteem, earn better grades, and develop a lifelong friendship with their Big.

TAKE THE FIRST STEP TO INSPIRE POTENTIAL

Interested in hearing more about our program and how you can empower a young person in your community through mentorship?