Big Fun Helping Lots of Littles

Michael Hartman, Chief Marketing Officer of Chuck E. Cheese's, presents a check to Big Brothers Big Sisters Lone Star CEO Pierce Bush.

Mentoring is not all fun and games – except when we partner with Chuck E. Cheese’s. Our relationship with one of the country’s most popular pizza arcade venues is helping children across the country, not to mention giving matches something fun to do.

During the September Pin-Up Campaign, Chuck E. Cheese’s raised $117,000, the third campaign to generate a six-figure donation. Chuck E. Cheese’s has also challenged employees at local Chuck E. Cheese’s restaurants to become Bigs. Recently, Pierce Bush, CEO of BBBS Lone Star, spoke at Chuck E. Cheese’s town hall meeting to encourage more employees of Chuck E. Cheese’s corporate office to sign up to be Bigs. On December 15, more than 200 Bigs and Littles in the Dallas area attended holiday celebrations at Chuck E. Cheese’s across the Dallas-Fort Worth metro area.

Related Stories